Hospitality

Hospitality Digital Signage

AusSport offers a great range of LED Signs and Screens to suit just about every Club or Pub.  Our  hospitality digital signage uses only high quality, reliable LED suppliers, and we have the software and control systems to ensure you and your staff are managing your content on your outdoor and indoor signage.  

Indoor LED Screen  

AusSport Indoor Screen at pub with patrons in foreground

The AusSport Elite Indoor LED Sign or LED Screen is perfect for Pubs and Clubs. Capture the attention and entertain your prospects and customers with a bright and stunning sign display to instantly increase bar and dining revenue. 

Features include:  

  • High Quality, super bright LED Screen 
  • World class, content management software designed for digital signage. 
  • Communicate to the screen from anywhere in the world 
  • Cabled, wireless or 4G mobile – we have a connection solution 
  • Ability to display all types of graphics, text & video 
  • Custom designs to suit your Club or Pub layout 
  • Sign Content Management Software 

View our indoor LED screens.

Outdoor LED Signs  

The AusSport Elite Outdoor LED Sign is perfect for nearly any Pub or Club. Capture the attention of your prospects and customers with a bright and stunning street facing sign display to instantly increase bar and dining revenue. 

  • High Quality LED Screen 
  • World class, content management software designed for digital signage. 
  • Communicate to the screen from anywhere in the world 
  • Cabled, wireless or 4G mobile – we have a connection solution 
  • Ability to display all types of graphics, text & video 
  • Double or triple sided models. 
  • Custom designed to suit your Club or Pub layout 
  • Lightboxes and static signage can be added  
  • Sign Content Management Software 
  • Super bright LED display 

 View our outdoor LED signs. 

Delivery and Installation 

We supply, deliver and install to save you all the hard work OR if you prefer we can advise you on the install process. Choose from the products to view our range or contact the friendly AusSport team today for a fast quote or advice. 

Benefits of hospitality digital signage  

Indoor LED screens  

A large, bright indoor sign can help you attract more patrons and have them stay longer, eat and drink more, spend more as they enjoy watching live sporting events on a big, high resolution LED screen. Become the place to go and create a great atmosphere!  

AusSport can help you select the right indoor screen for your business, offering expert advice on both the technical requirements, installation, and ideal position for your screen.  

Outdoor LED signs  

A large LED sign outside your venue is a fantastic addition to your venue. Promote your business to passing drivers and pedestrians – let them know about your special events, restaurant specials, and discount offers. Every extra one you persuade to turn in to your venue drives your income. LED signs are much brighter than indoor screens and a quality outdoor sign means your sign is highly visible day and night, all year around.  

There are numerous things to take into consideration when installing an outdoor sign at your venue though, including the purpose of your sign, local council regulations, environmental factors, screen resolution, traffic patterns and more.  It’s important to research and carefully plan to ensure you choose the right outdoor LED sign for your business.  

Read more about how to choose the right outdoor led sign for your business or contact the AusSport team today for expert advice and a fast quote.  

Further reading: 

What Every Pub Owner or Operator Needs to know before Buying an LED Sign.

Read More

LED Signs and Screens FAQs

An LED sign (sometimes called an LED display) is an electronic sign consisting of a matrix of individual light emitting diodes (LED) that form image, text or video. An electronic current passes through the LED and visible light comes from the LED.

When the LED pixels are placed very close together, from relatively far distances, the human eye can’t see the gaps between pixels, which delivers quality images with minimum pixelation. LED brightness and colour is very eye catching, which is important for outdoor signs.

Yes and No

An LED screen displays video or broadcast images just like a TV does so in that sense it is the same. The big difference is in brightness. LED screens are orders of magnitude brighter than a TV.

Screen brightness is measured in nits. Outdoor signs and screens can be 10000 nits and indoor LED screens can be 5-6000 nits. Compare that to current TV technology where 1000 nits is claimed by some manufacturers.

This means an LED screen can be seen from a distance away and all lighting conditions including full sun.

A pixel is a physical point in an image i.e. one single dot.

Pixels are the combined tiny dots of light or LEDs that make up the whole of your sign. Pixel pitch is the distance between these tiny dots. The nearer the pixels, the sharper and more vibrant your display will be. 

Pixel pitch is the distance between pixels (the tiny dots of light that make up your sign). The nearer the pixels, the sharper and more vibrant your display will be.  A fine pixel pitch means you can clearly share even more captivating content.

Ideally an LED sign will have a pixel pitch of P6 (6mm between pixels) or even better P4 (4mm between pixels).

An LED sign can technically be any size. LEDs are built into cabinets of approximately 1.2m x 1m. This dictates how small a screen can be. From there the sky is the limit. The cabinets are bolted together and then cabled together to form a complete screen.

As LED signs grows in size, the supporting frame and structure needs to become bigger and more complex.

With each additional cabinet there is also an additional power requirement and cabling from the power supply.

The ideal location is where the intended audience will have the maximum amount of time viewing the sign face-on. Often that ideal location is just not available – infrastructure, available power, trees all impact on where the sign can go. Also, if you have an existing sign then it is the obvious place to install an LED sign.

Street facing signs should be angled toward the oncoming traffic, clear of trees and road signs that might obstruct the viewing. Stand as close as possible to where the viewers will be and visualise how easily the sign will be seen. Consider also the impact on nearby residents who may not appreciate a dazzling display!

This is an important question because there are a number of rules and regulations surrounding the use of LED signs and screens when they are facing a roadway.

The main restriction is that no video can be shown to distract drivers. This also means that the rate of transition from one fixed image to another cannot be less than 5 seconds (this may vary in different states or local government areas)

At AusSport we have become very familiar with the regulations over the years so feel free to contact us if you have a specific question.

A key requirement for LED signs is that they can be read and understood by viewers. When those viewers are in moving vehicles then there are only a few seconds to get the message across. The larger a sign is the more likely the message will be received. This is why motorway signage is so huge in populated areas.

Our experience suggests that on a multi or single lane street then the minimum sign should be approximately 1.9m x 1m and a recommended size is 2.4m x 1.6m.

The sign is connected to a content management system (CMS). The CMS allows you to upload images, text, even video to the sign. It also allows you to schedule when to display any image or when to make the sign turn off at night or when not required.

The CMS is internet based and communicates directly with a computer built into the sign. This means you can manage your sign messaging from anywhere in the world.